Claude prompts for Google Ads
Hopkin connects your Google Ads account to Claude or ChatGPT so you can ask about search, Performance Max and other campaigns in plain words. It reads performance, search terms, assets, conversion actions and change history, and never changes anything in the account.
5 Google Ads prompts
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Explain what changed in your Google Ads account this week
A plain-English list of the week's changes, with performance before and after each one. In Weekly reporting
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Break down Google Ads Performance Max results by channel and asset
The last 30 days of Performance Max results by channel and by asset, with the assets carrying results and the ones to replace. In Creative and ads
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Find Google Ads search terms that spent without converting
The search terms that spent most without a conversion in 30 days, grouped into themes, plus a negative keyword list ready to paste. In Wasted spend
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Check Google Ads month-to-date spend against your monthly budget
Month-to-date spend by campaign with the daily trend, a projection against your budget, and which campaigns to slow down or push. In Budget and pacing
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Spot Google Ads conversion actions that stopped recording
A daily chart of conversions by conversion action for 60 days, with any action that stopped or dropped and the day it started. In Tracking and data health
What Hopkin can read from Google Ads
- Account, campaign and ad group performance, with device, date and network breakdowns
- Search terms, keywords with quality score, and negative keyword lists
- Asset reports, including Performance Max asset groups
- Conversion actions, URL and UTM tracking settings, and auto-applied recommendation settings
- Change history kept for 25 months, beyond Google's own 30-day limit
- Landing page, geographic and audience reports, plus keyword ideas and forecasts
Every tool is listed in the Google Ads docs.
Set it up
Connect your Google Ads account at app.hopkin.ai, then add Hopkin to Claude or ChatGPT. Manager (MCC) accounts and their client accounts work too. Step-by-step setup
Limits to know
- Read-only: Hopkin can't add negatives, change bids or pause campaigns.
- Google doesn't disclose every search term, so some spend won't map to a visible query.
- Keyword ideas and forecasts are Google's estimates, not guaranteed results.
How this page was made
We looked at the reports people ask Hopkin for most often and rewrote each one as a prompt anyone can reuse. No customer data is in these pages. Last checked . Spot a mistake? Email hello@hopkin.ai and we'll fix it.