Starter
$100/month
1,500 credits included
A few ad accounts, weekly reports.
Thirty days free.Then pay for what you use.
Every plan has every feature and unlimited seats. Plans differ only in credits.
- Trial
- 30 days
- Card
- Not required
- Credits
- 1,000 to start
Pro
$250/month
8,000 credits included
Daily questions, competitors and creative.
Enterprise
Custom
Set up by request
Agencies and large accounts.
- All features on every plan
- Unlimited seats
- No ad-spend limit
- No rollover
What costs credits
| ReportFailed calls are free | 5 |
| Ad account syncedPer account, per month | 100 |
| Competitor trackedPer competitor, per month | 200 |
| Creative analysedOnce per creative | 400 |
| Ad library searchPer successful search | 5 |
| Browsing accounts, cached reads, previews, tracked competitors’ ads | Free |
Go over? Extra credits are $0.015 each. Paid plans are never blocked.
A typical month, worked through
| 4 ad accounts synced4 × 100 | 400 |
| 2 competitors tracked2 × 200 | 400 |
| 100 reports100 × 5 | 500 |
| Total | 1,300 credits |
Fits inside Starter, with 200 to spare.
Questions
How much does Hopkin cost?
Starter is $100 a month for 1,500 credits and Pro is $250 for 8,000. Enterprise is set up by request. Starter and Pro start with 30 days free and no card.
How many credits will I need?
A report is 5 credits, an ad library search is 5, a synced ad account is 100, a tracked competitor is 200 and an analysed creative is 400. Four ad accounts, two competitors and 100 reports in a month come to 1,300 credits, inside Starter’s 1,500.
What happens when credits run out?
Paid plans keep running at $0.015 per extra credit. On the trial, the actions that cost credits pause until you add a card.
What happens when the trial ends?
Nothing is charged, because you never gave us a card. Your data tools pause until you choose a plan, and everything picks up where you left off.
Can my whole team use it?
Yes. Every plan has unlimited seats and no ad-spend limit. Credits are shared across your organization and do not roll over.
Ask your AI.Thirty days on us.
Connect your first ad account in 5 minutes. No card until you choose a plan.
30 days free · No credit card · 1,000 credits · Read-only access