Claude prompts for Google Analytics and Search Console

These prompts read your Google Analytics 4 property and Search Console data to show where traffic comes from, which pages leak, and which searches you could win. You get ranked lists and suggested titles, content ideas or fixes to make yourself.

By Nima Gardideh, CEO of Hopkin

Last checked

Drafted with AI from real usage categories, reviewed by Nima Gardideh. How we write and review these pages

Before you start

These prompts need Hopkin connected to your accounts and added to your AI assistant. Connect Hopkin once, then paste a prompt into Claude or ChatGPT. Hopkin only reads your data: it can't change a campaign, a budget or a bid.

7 prompts to copy

Google Analytics

Measure traffic from ChatGPT and other AI assistants in Google Analytics

Sessions from ChatGPT, Perplexity, Gemini and other AI assistants over 90 days, the pages they land on, and how they convert next to Google search.

How much traffic did I get from ChatGPT, Perplexity, Gemini and other AI assistants in the last 90 days? Show the pages they land on and how those visitors convert compared with Google search. Use the Hopkin MCP for Google Analytics (hopkin.ai) to pull the data.
Open in Claude
When to use it
When you want to know whether AI assistants send you real visitors.
Tools it calls
ga4_run_report
Google Analytics

Find Google Analytics landing pages with traffic but weak conversion

Your top 20 landing pages by sessions over 90 days with engagement rate and conversion rate, and the high-traffic pages that convert poorly.

Rank my top 20 landing pages by sessions over the last 90 days, with engagement rate and conversion rate for each. Point out the pages with lots of traffic and weak conversion. Use the Hopkin MCP for Google Analytics (hopkin.ai) to pull the data.
Open in Claude
When to use it
When planning page tests or deciding which pages to fix first.
Tools it calls
ga4_run_report
Google Analytics

Compare paid and organic customers month by month in Google Analytics

Purchases and revenue from users first acquired through paid and organic channels, month by month for 6 months.

Show purchases and revenue from users first acquired through paid channels compared with organic, month by month for the last 6 months. Tell me which side is carrying the growth. Use the Hopkin MCP for Google Analytics (hopkin.ai) to pull the data.
Open in Claude
When to use it
Budget planning, or when someone asks whether paid ads are carrying growth.
Tools it calls
ga4_run_report
Google Search Console

Turn Google Search Console impressions into content ideas

Queries where you get impressions but rank below position 10, grouped into topics, with ten article or page update ideas.

Find queries where my site gets impressions but ranks below position 10. Group them into topics and suggest ten new articles or page updates that could win those clicks. Use the Hopkin MCP for Google Search Console (hopkin.ai) to pull the data.
Open in Claude
When to use it
Content planning, or when you need ideas backed by real search demand.
Google Search Console

Find Google Search Console pages with low CTR for their position

Pages with the most impressions and the weakest CTR for their position, with a new title and meta description for the top ten.

List the pages with the most impressions and the lowest CTR for their position. Suggest a new title and meta description for each of the top ten. Use the Hopkin MCP for Google Search Console (hopkin.ai) to pull the data.
Open in Claude
When to use it
When rankings are steady but clicks are not.
Google Search Console

Find pages competing for the same query in Google Search Console

Each query where two or more of your pages rank, with the competing pages, their positions and which page should own it.

Find queries where two or more of my pages compete for the same search. Show each query, the competing pages and their positions, and tell me which page should own it. Use the Hopkin MCP for Google Search Console (hopkin.ai) to pull the data.
Open in Claude
When to use it
When a page's ranking keeps swapping with another page, or after publishing similar articles.
Google Search Console

Track brand search demand in Google Search Console year over year

Daily clicks and impressions for branded searches over 90 days against the same days last year, with where the change started.

Chart daily clicks and impressions for searches that contain my brand name over the last 90 days against the same days last year. Tell me whether brand demand is growing and where the change started. Use the Hopkin MCP for Google Search Console (hopkin.ai) to pull the data.
Open in Claude
When to use it
When you want a read on brand awareness beyond paid media numbers.

How to adapt them

  • Name the GA4 property or Search Console site if you have more than one.
  • Add your brand name, or the pages and folders you care about, to narrow the results.
  • Change the window, keeping in mind that the most recent days of Search Console data may be incomplete.

Frequently asked questions

Can Hopkin update my page titles or meta descriptions?

No. Hopkin is read-only and doesn't touch your site or CMS. It suggests new titles and descriptions, and you publish them.

How does the assistant spot AI assistant traffic?

It reads GA4 sessions by source, so visits referred by sites like chatgpt.com or perplexity.ai can be counted. Visits that arrive with no referrer can't be told apart this way.

Why don't the last few days show up in Search Console reports?

Search Console data lags, and the most recent days, usually about three, can be incomplete when you run the prompt.

Do I need both Google Analytics and Search Console connected?

Only for prompts that use both. Each prompt here names the one it needs.

How this page was made

We looked at the reports people ask Hopkin for most often and rewrote each one as a prompt anyone can reuse. No customer data is in these pages. Last checked . Spot a mistake? Email hello@hopkin.ai and we'll fix it.